The Banking Industry
The banking industry is shifting its focus more towards customer engagement banking for better results. The best example is the recent #TDThanksYou YouTube video of a Canadian Bank. The video went viral instantly and created great ripples in the silent water. It’s the young generation that made the video viral. This is the best time for banks to target, build trust and satisfy them.
Video Banking For Engagement Banking
More than 70% consumers have the opinion that banks are not able to provide customized solutions. It can be due to their limited awareness towards banking solutions. How can banks connect with customers and improve customer service? Video marketing is the best solution. Majority of the banking consumers are visual and auditory learners. Good Explainer Videos can connect and educate consumers in a meaningful way.
Banking business escalates when they are able to build trust and confidence with consumers. Running successful video campaigns helps in creating a two-way dialogue than a one-way monologue. Social media sites are the best Tell and Sell market.